A crazy romp within the fantasyland world of three friends, the feature film Braid’s title treatment was the beginning glimpse into their story. Combining slasher film energy into art house elegance, a sequence was created using a hand drawn typeface, ink splatter and utter chaos. Shown are the opening title treatment and a chapter title example.

DIRECTED BY Mitzi Peirone / USA

CLIENT: Wandering Bard

ROLE: TITLE DESIGNER

The inspiration for Braid’s title sequence stemmed from maniacal nature of the story. Director Mitzi Peirone was drawn to the look of Rorschach Tests, aka ink blot tests which melded well with the psychological undercurrents. We took the symmetry of an ink blot test (essentially 2-D) and made it into a practical three-dimensional effect.

Director Mitzi Peirone had also been taken with creating her own typography (shown above). I was able to take her sketches, edit them in illustrator and output them as a font. Unfortunately, this only worked for the title sequence as its more of a display typeface (as opposed to text.) My solution was to take another typeface Bodoni (which also has contrasting strokes like the director’s original font) and alter it to create some devilish looking accents.